advantage gold logo

In our Advantage Gold review, we discovered that the company has a triple-A rating with the Business Consumer Alliance, an A+ with the Better Business Bureau, and has earned a 5 star average rating from over 1,500+ verified customer reviews between TrustLink and TrustPilot. We gave them 5 stars.

Overall Rating: 
5/5 stars






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If you’re researching companies for your precious metals IRA, Advantage Gold is likely one of the businesses on your short list for consideration. 

In this Advantage Gold review, we’ve researched everything you need to know about the company to make an informed decision on whether or not you should work with them for your precious metals investments.

In this review, we dive into the company’s history, the people that started the firm, their pricing, gold IRA fees, and everything else you need to investigate in order to make a smart decision.  

The gold IRA company has a major presence online, the two co-founders Adam Baratta and Ziril Kagalsky have been featured in major news and financial media outlets, and Baratta is the USA Today best-selling author of two financial books on the subject of precious metals.

But in a crowded field of gold IRA providers, is Advantage Gold the right choice?

Let’s dive in. 

Important Warning - Before you read this review:

Buying gold for your retirement is a serious decision that should not be undertaken lightly - at stake is nothing less than your financial security and scams are common in this space. Always discuss investment decisions with your financial advisor and family members before making decision and make sure you are working with a reputable gold dealer.

Take a look at our top rated gold IRA firm here, or get educated on common gold IRA dealer lies and scams here.  

Advantage Gold Review - Summary

Highlights from our review: 

  • Advantage has developed relationships with the top custodians and vault storage facilities offering very competitive fees. 
  • Advantage Gold can source just about any coins and bars acceptable for inclusion in an IRA, and can do so at competitive pricing.
  • They offer some of the best customer educational resources in the industry, and if you ever need to sell your gold, they offer top dollar for your metals via their buy-back program.

We’ve added Advantage Gold to our short list of recommended precious metals IRA companies for 2024.

To get their free gold IRA guide, go here.

About Advantage Gold - Company, History, and Leadership

advantage gold website

Advantage Gold was founded in 2014 by Adam Baratta and Kirill Zagalsky. The two co-founders spent years as senior account executives with another gold IRA firm before venturing out to launch their own business.

Headquartered in Los Angeles, California, the team at Advantage Gold serves customers in all 50 states. The company was launched with a focus on both customer education and customer service.

The business has been featured in publications like Forbes, INC magazine, and numerous other publications.


Who Is Adam Baratta? 

Adam Baratta Advantage Gold

Adam Baratta is the co-founder of Advantage Gold and the best-selling author of two books, Gold is a Better Way and The Great Devaluation

Both books have made the USA Today, Wall Street Journal, and Amazon #1 best-seller lists. 

In a former life, Adam worked in Hollywood as a screenwriter, director, producer, and was a co-founder of a movie production business.

If you want to get to know Adam and his mindset around precious metals investing, here’s a great interview from the Wealth Revealed podcast:

Who is Kirill Zagalsky? 

Kirill Zagalsky Advantage Gold

Kirill Zagalsky is a co-founder of Advantage Gold and a former Senior Executive broker at a national precious metal investments firm.

Zagalsky is passionate about gold and precious metals and helping his clients convert paper assets into physical precious metals. 

Advantage Gold Fees & Pricing

Let’s go over the various fees you can expect from working with Advantage Gold

When working with Advantage, you’ll be paying custodian fees with the custodian company you choose to work with. Advantage partners with STRATA Trust and Equity Trust for custodian services. Both have their own fees, the ranges are below.

In addition to custodian fees, there are other considerations:

Advantage Gold Fees & Pricing

Account setup Fee:

$50 (one time per account)

Annual Storage Fee:

$50 - $100 (annually)

Annual Account Fee:

$95 - $250 (annually)

Minimum Purchase:


IRA rollover Suggested Minimum:


Buy Back Fees: 

$0 - you will get the spot price, or above.

Advantage Gold Products and Services

For gold investors, Advantage has a lot of great options. 

We'll go through their main offers below, but if in doubt, the best place to start is with their free investors kit.

Precious Metals IRA Accounts

Gold and silver IRAs are Advantage Gold’s primary business. 

As one of our top recommended physical gold providers, we believe that Advantage can meet your needs for an IRA: they have excellent customer service, specialists on hand to help you with a direct purchase or rollover, and have a great track record. 

With an Advantage Gold IRA account you get: 

  • An SDIRA (self-directed IRA) that allows you to hold IRS-approved precious metals in your IRA
  • The same tax advantages and rules as a regular IRA (tax deductions for contributions, etc.)
  • Store physical precious metals (coins and bullion)
  • Storage provided by an IRS approved 3rd party depository
  • Convert any kind of retirement account (Traditional IRA, Roth, SEP, Simple IRA, TSP, 401(k), 403(b), 457(b), Pension Plan, Tax Sheltered Annuity)
  • And a ton more!

While you're here grab their free gold IRA guide to learn about all the advantages of a gold IRA.

IRS Approved Physical Precious Metals - Bullion & Coins

advantage gold coins and bullion

Advantage Gold has a wide variety of physical gold coins and bullion to choose from.

Beyond IRA accounts, Advantage can also facilitate the direct sales of gold, silver, platinum, and palladium bars and coins to customers anywhere in the U.S. 

You can contact Advantage Gold to buy precious metals, and have your bars or coins shipped fully insured to your home or other location of choice. 

Advantage Gold offers a variety of bullion and premium coins for direct delivery or for inclusion in a precious metals IRA. 

Here is just an example of the coins you can buy via Advantage Gold:
  • Gold, Silver, or Platinum American Eagle Bullion Coins
  • Gold, Silver, or Platinum American Eagle Proof Coins
  • American Buffalo Gold Bullion Coins
  • American Buffalo Gold Proof Coins
  • Austrian Gold or Silver Philharmonic Coins
  • Bighorn Sheep Gold Bullion Coins
  • Gold, Silver, Platinum, or Palladium Canadian Maple Leaf Coins
  • Emperor Penguin Platinum Coins
  • Canadian Wild Horse Bullion Coins
  • Great Horned Owl Bullion Coins
  • Mexican Libertad Silver Coins
  • Moose Gold Bullion Coins
  • Wolverine Gold Bullion Coins
  • Woodland Caribou Bullion Coins

If there’s a specific gold, silver, platinum, or palladium product that you’re interested in purchasing, discuss it with your account representative. 

Advantage Gold can source any IRA-eligible bars or coins for your retirement account. They also offer a selection of premium coins that appeal to both investors and collectors if buying for your personal collection.

Advantage Gold IRA Custodian

Advantage Gold can work with your self-directed IRA custodian of choice. 

If you’ve not vetted precious metals IRA custodians yet, you can rest assured in knowing that Advantage Gold has performed due diligence and can recommend a custodian for you.

Advantage Gold recommends their customers work with either Strata Trust Company or Equity Trust as their gold IRA custodian. Both of these self-directed IRA custodians are reputable firms, have been in business for years, and they both work closely with many of the precious metals IRA companies doing business in the U.S.

If you open an IRA with Advantage Gold, we personally recommend that you open your IRA with Equity Trust. 

Their annual fees are slightly lower than Strata Trust Company. Regardless of your choice, it’s simple to set up a new account, and either company can fulfill your custodial needs with ease.

With Equity Trust, you can expect a $50 account set up fee, and an annual custodial fee of $80. In our research, this is about as low as it gets. 

Also make sure to ask your account representative about any current promotions as sometimes Advantage Gold is able to waive all account set up fees and all annual fees for the first year of your IRA account!

Advantage Gold IRA Storage Options

Sorry, but you can’t hold your gold IRA at home (despite what some less-than-reputable gold sellers have claimed in the past). 

In 2018, the ICTA released a white paper warning Americans against the allure of a home storage gold IRA. 

In short, the IRS doesn’t allow for you to have direct access to your retirement funds. Don’t try it. In order to open a precious metals IRA, you’ll need to work with a vault storage facility. 

Fortunately, Advantage Gold has also vetted all of the top gold IRA depositories in the U.S. 

They can work with any IRS-approved storage depository of your choice. If you don’t have a preferred depository, Advantage Gold will recommend that you store your investments with either Delaware Depository or Brinks Global Services.

Advantage Gold Depositories

Both Delaware Depository and Brinks are excellent businesses that allow you to securely hold your precious metals in compliance with the IRS tax rules for precious metal IRAs. Both are non-bank, private vault storage facilities.

With either option, you’re able to hold your precious metals outside of the banking system and outside of the wall street casino, while still ensuring all of the tax benefits of an IRA.

Between Delaware Depository or Brinks, you have vault storage options across the U.S., so it should not be too difficult to find a storage location that isn’t too far from where you live. 

Annual storage costs are as low as $100 with either company. This is for commingled storage, which is fine for most investors. If you’re interested in segregated vault storage, add $50 to this fee for a total annual cost of $150.

Your Advantage Gold account rep can explain your storage options and help decide which option makes the most sense for you.

Advantage Gold’s custodial and storage fees are very comparable with what you’ll find with other top precious metals IRA companies. In fact, many of the other precious metal IRA companies on our list also recommend and work with these same custodians and IRA storage providers.

Again, make sure to ask your Advantage Gold account rep for any promotions the company is running as it’s common for gold IRA companies to cover your custodial and storage fees for your first year (or longer)!

Advantage Gold Reviews, Ratings, and Complaints

After a thorough review, we’re pleased to find an overall positive track record for Advantage Gold online and can recommend them to anyone thinking about investing in precious metals

At the time of this writing, the company has earned:

  • A+ rating with the Better Business Bureau with a 4.65 star average rating based on 18 verified customer reviews. The BBB shows Advantage Gold had one complaint filed against them in the last three years. The BBB shows this one complaint has been resolved.
  • AAA rating with the Business Consumer Alliance with a 5 star average rating and zero complaints filed against the company.
  • 5 star average rating with TrustLink, based on 464 verified reviews.
  • The “Best of TrustLink” award five years in a row from 2016-2021 based on the number of customer reviews rating them with 5 stars.
  • 4.9 star average rating with TrustPilot, based on 1,224 verified testimonials.

Verified customer reviews are a major rating factor in how we decide which companies to endorse on our site. 

Advantage Gold has served thousands of gold IRA customers since opening their doors in 2014. 

The precious metals company is a U.S. Mint authorized dealer and a member of the Industry Council for Tangible Assets (ICTA), the precious metals industry watchdog group. 

Their reputation as a trusted precious metals firm with overwhelmingly positive reviews made it easy for us to add Advantage Gold to our list of recommended precious metals IRA companies for 2024.

Advantage Gold Pros and Cons

There’s a lot to like about Advantage Gold. We’ve added the precious metal IRA company to our short-list of recommended dealers for 2024.

Here’s what we like and don't like about the company:


  • A+ with the Better Business Bureau, AAA with the Business Consumer Alliance, and an average rating of 5 stars with over 1,500 verified reviews on TrustPilot and TrustLink.
  • It’s very difficult to find complaints or anything negative about Advantage Gold online.
  • The firm can source a wide selection of bullion and premium coins and bars for your investment portfolio.
  • With low account minimums, Advantage Gold is an excellent choice for the first time gold IRA investor.
  • Low custodial and storage fees, and a robust buy-back program. The company will buy your metals back at spot price (sometimes higher, depending on the coin).


  • Pricing for their metals are not listed on the company website. We had to do some significant research to figure out the pricing. For up-to-date pricing, you’ll have to discuss products and pricing with your account representative.
  • There’s a minimum amount of $25,000 you need to invest in order to create an account. While this is not the highest we've seen, it's also not the lowest and is a sizeable chunk of change, pricing out many smaller investors.

If you choose to work with Advantage Gold, the whole process is streamlined and easy. Their team will walk you through each step of opening and funding your new gold IRA account, and ensure everything is done in compliance with the IRS.

In all fairness, however, most of the gold IRA companies we’ve reviewed are similar in that current market pricing of metals fluctuate and are not listed online. 

Advantage Gold also has not been in business as long as some of their competitors. While the co-founders have been in the industry for years, Advantage Gold was just launched in 2014. 

Advantage Gold Alternatives 

We’ve reviewed several alternatives to Advantage Gold. 

Take a look below:

What Is The Benefit Of A Gold IRA?

There are a lot of advantages to buying “gold you can hold.”

Many Americans want their gold and silver in their personal possession, perhaps in a home safe. You may want the ability to take the gold out and admire your coins as a collector would, but there's also quite a few benefits to buying physical gold.

Here's a few of the benefits of investing in physical precious metals in comparison to ETFs or stocks:

benefits to investing in physical gold

But you can’t hold a gold IRA at home… So why is the gold IRA growing in popularity? 

If you’re like most Americans, your savings are almost exclusively tied up in retirement accounts such as a 401(k), Thrift Savings Plan (TSP), 403(b), or 457(b).

If you want to diversify your 401(k), your investment options typically do not allow for physical precious metals. It is most likely that your entire retirement portfolio consists of vanilla investment choices like stocks, bonds, and other ‘paper’ assets.

IRA Rollovers

If you were to take money out of your 401(k) to buy physical gold, you open yourself up to hefty taxes and IRS penalties.

With a gold IRA rollover, you can move a portion of your existing IRA or retirement savings into physical gold, silver, platinum, or palladium on a tax deferred basis.

You have the option of opening a Roth or traditional IRA for your metals.

This new account maintains all the benefits of a 401(k) or other retirement account, but holds tangible physical precious metals. Discuss your IRA options with your Advantage Gold account representative.


The self-directed gold IRA offers the best of both worlds as you can tap into your nest egg, diversify your retirement assets into physical metals, and hold your metals tax-free. 

The downside of a precious metals IRA? There are annual fees involved. 

For one, you need a self-directed IRA custodian and you need to store your metals in an IRS-approved storage facility. Let’s look at the options and fees involved if you decide to work with Advantage Gold.

Final Thoughts - Is Advantage Gold Legit?

Advantage Gold Review

In summary, industry veterans Adam Baratta and Kirill Zagalsky lead a 5-star top rated gold IRA company. 

Advantage Gold puts customer education first, and client reviews show they are more than capable of meeting and exceeding their customers’ needs. 

Request their free investor kit and learn more about the gold IRA company for yourself. Search google for customer complaints and you’ll find their customers report overwhelmingly positive experiences working with Advantage.

They can source a wide variety of gold, silver, platinum, and palladium products. Advantage Gold works with some of the most cost-efficient custodial and storage partners, and they are willing to buy-back your gold and silver at top dollar if and when you decide to liquidate or cash-out your metals.

In a time when new gold IRA companies are popping up every day, it’s hard to know which firms you can trust. We believe Advantage Gold is a top-rated 5-star company that is worthy of your business. 

Request more information and research the company for yourself.

About the author 

Sam Rexford

Hey! I'm Sam, owner at I'm a 9-5 escape artist, side hustle enthusiast, investor, and affiliate marketer. You can learn more about me here.