Disclosure: We are reader-supported. If you buy through links on our site, we may earn a small commission. Learn more.
Email marketing is one of the most effective methods of communication for businesses. It allows you to directly target your customers with messages about your products or services, and can be a great way to increase sales and drive traffic to your website.
In order to get the most out of email marketing, it's important to use the right tools and software, but how do you choose the best email marketing software?
Here are ten of the best email marketing tools available in 2023.
10 Best Email Marketing Software and Tools
Email marketing can make or break or your business: it's affordable, high converting, and you own the list.
But with so many email platforms out there, finding the right one for your needs can be daunting.
In this post, we've gone throught the top email platforms for you so you don't have to.
NotifyVisitors is a powerful email marketing software that helps businesses reach and engage their target audiences. With NotifyVisitors, businesses can create beautiful, responsive newsletters, automate email campaigns, and track results in real-time.
In addition, NotifyVisitors integrates with popular CRM and eCommerce platforms, making it easy to manage your contacts and customers. With its intuitive interface and powerful features, NotifyVisitors is the perfect tool for any business that wants to grow its customer base and drive sales.
ActiveCampaign is an affordable email marketing tool with best-in-class email automation functionality. It includes features such as email templates, a drag-and-drop email builder, and a contact management system. ActiveCampaign also offers a number of integrations with other software platforms, making it a versatile tool for small businesses.
In addition, ActiveCampaign provides detailed reports on email deliverability and engagement, allowing businesses to track the success of their campaigns. Overall, ActiveCampaign is a powerful email marketing tool that can help small to medium-sized businesses and all the way up to enterprise companies reach a wider audience.
Hubspot is a leading email marketing tool that helps businesses of all sizes to reach and engage their target audience. With its easy-to-use interface, Hubspot makes it simple to create beautiful and effective email campaigns. Additionally, Hubspot provides users with powerful tools for tracking results and analyzing data.
In addition to email marketing, Hubspot also offers a suite of other marketing products, including CRM, social media, and SEO. As a result, Hubspot is an ideal solution for businesses looking for an all-in-one marketing solution.
Drip email marketing software is a solution that helps ecommerce businesses automate their email marketing campaigns. It allows businesses to send out drips, or automated emails, to their subscribers on a schedule.
This can be helpful in keeping subscribers engaged with your content and ensure that they receive the information they need in a timely manner. Drip can also help businesses track the performance of their email campaigns and analyze the data to improve results.
In addition, drip email software can be integrated with other marketing tools, such as CRM software, to provide a more holistic view of customer interactions. As a result, drip can be a valuable tool for businesses of all sizes.
5. Constant Contact
Constant Contact helps businesses reach new customers and grow their businesses. With email marketing tools like email templates, file storage, and email automation, Constant Contact makes it easy to create and send high-quality email campaigns.
And with reporting and analysis tools, businesses can track the performance of their email campaigns and make changes to improve results. As a result, Constant Contact is an essential tool for businesses that want to use email marketing to grow their business.
Check out Constant Contact here.
AWeber is email marketing software that enables businesses to stay in touch with their customers and prospects. With AWeber, businesses can create and send email newsletters, promotional campaigns, and transactional emails.
They can also set up autoresponders to automatically send email messages when someone subscribes to a mailing list or buys a product. AWeber offers a wide range of features, including email templates, list management tools, and email deliverability options. In addition, AWeber integrates with a variety of other software platforms, making it a versatile tool for businesses of all sizes.
SendinBlue is a powerful email marketing tool that makes it easy to stay in touch with your customers and grow your business. With SendinBlue, you can create beautiful email newsletters, automated email campaigns, and targeted email lists.
You can also use SendinBlue to segment your customers and target them with specific messages. The best part about SendinBlue is that it's free to use for up to 9,000 emails per month. So if you're looking for a way to connect with your customers and grow your business, then SendinBlue is the perfect email marketing solution for you.
GetResponse is an email software that enables users to create, send, and track email campaigns. The software includes a wide range of features, including templates, autoresponders, list management, and more. GetResponse is easy to use and offers a wide range of integrations, making it a great choice for businesses of all sizes.
Moosend is a powerful email marketing software that helps businesses to stay in touch with their customers and prospects. Moosend offers a wide range of features, including a drag-and-drop email builder, automated email campaigns, advanced segmentation, and detailed analytics.
Moosend also integrates with a variety of third-party applications, making it easy to send targeted emails to specific groups of people. With Moosend, businesses can boost their sales and increase their customer loyalty.
10. Campaign Monitor
Campaign Monitor is a powerful software that helps businesses keep in touch with their customers and prospects. With Campaign Monitor, businesses can easily create and send newsletters, promotional emails, and transactional messages.
The software also provides comprehensive tracking and reporting capabilities, so businesses can see how their email campaigns are performing. Campaign Monitor is an essential tool for any business that wants to stay connected with its customers and grow its business.
Check out CampaignMonitor here.
If you're looking for a reliable email marketing service, all of the providers listed above are great choices. They offer a wide range of features and pricing plans to suit any business size or budget. So, which one is right for you? That depends on your needs.
Do you want a basic plan that gets the job done? Or do you need more bells and whistles, like autoresponders or integrations with other software? Take some time to compare the different options and find the provider that's best suited to your unique needs.
Guest post by Shivani Goyal
Shivani is a content curator at NotifyVisitors, a platform offering an email marketing app for Shopify stores and startups to drive more traffic and sales.