Systeme.io vs ClickFunnels: Which Is Best For Your Business?

For this Systeme.io vs ClickFunnels comparison, we signed up for both marketing platforms to explore their unique features.

Both platforms are quite similar in their core marketing tools. They glue multiple, essential tools together so you can run your business in one place. You get tools for sales funnels, landing pages, blogs, online courses, email marketing, and automation for your business.

Clickfunnels is more suitable for established agencies or business owners.

On the other hand, Systeme.io is for smaller creators, freelancers, consultants, or business owners who need a platform to run marketing campaigns on a limited budget.

Out of the two, ClickFunnels has superior funnel building, user interface, and automation capabilities. While Systeme.io shines when it comes to affiliate programs, webinars, and course creation.

Ready to dive in and see which option is best for your particular use case and budget?

Below, I have created a detailed comparison review highlighting their features and stating who wins different categories.

Let’s see who wins the Systeme.io vs ClickFunnels battle.

Systeme io VS ClickFunnels - Summary

What Stands Out For Us When Reviewing Systeme io Vs ClickFunnels?

Both combine multiple tools for you to build sales funnels, run email campaigns, set up automation workflows, and grow your online businesses.

Systeme.io is built for small creators, marketers, freelancers, or small business owners who have zero technical knowledge and want to run their business from one place.

Founded in 2017, the platform provides many tools you need to grow your business online. In one place, you'll get tools for sales funnels, courses, webinars, video hosting, automation, email campaigns, and affiliate management.

In the Systeme.io dashboard, every tool is integrated and you can reach them with a click or two clicks away. The funnel builder comes with a drag-and-drop functionality and with templates to build single pages or multi-step funnels. Using these funnels, you can sell your products online or acquire leads for your services.

Apart from sales funnels, Systeme.io provides the necessary functionality to build an online course, landing page, blog, or virtual community for your business. 

With their integrated email tool, you can engage your leads with personalized emails, promote more products, and run your business. And if you want to save some time and put your business on autopilot, you can set up automation rules and workflows, based on what you want to achieve.

One of the best parts of using Systeme.io is its affiliate management tool. The platform lets you create an affiliate program for your business where you recruit affiliates, set commission rates, and reward them when they bring in more sales.

With a free plan and pricing tiers starting at $27 monthly, Systeme.io is affordable and perfect for business owners to get started for free or on a tiny budget.

ClickFunnels, on the other hand, is the #1 software solution if your business revolves around building high-converting sales funnels.

The platform features a stack of tools to create an effective sales funnel, sell your physical or digital products online, and run online marketing campaigns from a central place. It’s a no-code solution so you don’t necessarily need coding or technical expertise while using ClickFunnels.

As a ClickFunnels user, you get access to various tools for landing pages, funnels, websites, email campaigns, A/B testing, automation, analytics, and CRM. Plus you can also integrate with third-party apps and functionality.

For pricing, ClickFunnels offers you the first two weeks for free. And you can upgrade to their paid tiers at $147 and $297 monthly.

Which Provides Better Marketing Automation?

Systeme.io comes with a built-in email marketing tool (that replaces software like MailChimp or ConvertKit) and automation abilities to help you save time and keep your business organized. 

We recommend GoHighLevel for business automation, as its system is more mature and anyone with a little guidance can create robust automations quickly.

Systeme.io allows you to capture leads from web pages or funnels, automatically push them into email campaigns based on their action, and send them unlimited emails.

By automating your email sequence, you can send automated promotional emails for different products or courses to your audience over a specific period.

Systeme.io has a one-time trigger and action feature set called Automation Rules.

When you set up a rule, the system will automatically take action when a particular event happens in your funnel.

Apart from that, you can also set up an Automation Workflow — which is a chain of automation rules for a contact to pass through. Workflows are created with steps (rules) in between them.

Each step can either be an Action (system performs an action), a Decision (system makes a decision based on contact segment), or a Delay (systems hold on for a given period) for any contact.

On the ClickFunnels end, you can send out unlimited emails—either as a one-time broadcast or an automated sequence. The emails can be edited from different templates and customized to your brand's taste.

ClickFunnels provides a primary built-in automation tool called Workflows. This tool comes with features for triggers, actions, split tests, delays, tags, contact segmentation, and even integration with third-party apps.

Basically, you can create a workflow and typically use or combine any of these features depending on what you want to automate. For instance, you can add a click trigger for a button in any desired funnel and set an action that will be taken when that button is clicked.

Winner: It’s a tie. Both platforms offer similar automation capabilities to send automated unlimited emails, create trigger/action workflows, and segment your audience.

Which is Best for Selling Courses?

ClickFunnels has its native course builder so you won’t have to rely on external tools.

The course builder allows you to pick a course theme and customize it using the drag-and-drop builder by uploading your video content, audio, text, documents, and other necessary files.

Each lesson of your course will have its page and you can edit it with numerous customization options.

ClickFunnels allows you to offer your course for free, a one-time price or recurring fee, and get paid via PayPal or Stripe. Plus, you can build a membership site and offer various courses to your students as part of their subscription.

The major downside to ClickFunnels is that there’s no live-streaming feature available and its community feature is basic yet.

Systeme.io has a solid course builder that’s easy to use and helps you build and sell online courses. 

The course builder lets you add a course title/description, upload your images, video, audio, or text content, structure your course into lessons/modules, add relevant files, and integrate payment processors.

One good thing is that you can build a sales funnel to sell your course, or more the course via an automated email campaign and even add an upsell offer on the backend of the course.

Unfortunately, there’s no support for live-streaming yet. But if you want to engage your students, you can create a virtual community for them inside Systeme.io.

Within this community, your students can congregate in one space, talk about what they’re learning in your course, and also engage with others. They’ll be able to post and respond to other posts only.

Finally, Courses built in Systeme.io can be offered for free, as a one-time payment, or on a subscription basis, depending on your business goals.

Winner: Systeme.io slightly edges out ClickFunnels on this one. The platform comes with the right functionality you need to create and sell online courses. Plus, there’s a feature to build an online community and keep your students engaged.

Which has a Better Website Builder?

Systeme.io doesn’t offer a dedicated page builder strictly for websites. You only have the drag-and-drop builder to create funnels or blogs. 

To create a website for your business, you have to work your way around using this builder. You’ll have to create a series or page as part of a sales funnel or blog and then convert it to your website.

This is somewhat difficult to achieve and isn’t usually a great experience. Working your way around the builder in this way has quite a steep learning curve.

It would be much better to have a standalone, dedicated website builder in Systeme.io to create websites.

ClickFunnels has a complete website-building capabilities. To get started, you can choose a theme for your website, install it, and customize the layout.

Next, you can add relevant pages to your website theme, set up a blog section, and add blog posts. There are individual templates for pages and blog posts to choose from so you have no worries if you lack design skills. 

To edit your website, the intuitive drag-and-drop builder comes to your rescue. You can use it to customize every bit of the website.

Compared to Systeme.io, ClickFunnels is a better software option to create a website for your business.

Winner: ClickFunnels wins this round. With a dedicated page builder for creating websites, the platform gives you better page creation options along with modern website templates.

Which Software is More Affordable?

While both ClickFunnels and Systeme.io offer tiered pricing that you can choose from, only Systeme.io comes with a free plan.

The free plan is perfect if you have zero budget. It allows you to build three sales funnels, send unlimited emails to 2000 contacts, and manage one course for your students.

The next plan costs $27 monthly and is a good upgrade when your audience increases. All Systeme.io pricing plans are affordable compared to other competitors. Plus, there’s a 30% annual discount if you pay yearly to save money.

ClickFunnels has a 14-day free trial period where you take the software on a spin.

They have three major pricing plans which cost from $147 per month, $197 per month, and $297 per month. If you want to pay yearly, there’s a 20% annual discount available for you.

Winner: No doubt, Systeme.io wins this round. With a generous free forever plan and incredibly affordable pricing tiers, it is worth it and cheaper than ClickFunnels.

Which is Best for Agencies? Systeme io, or ClickFunnels?

ClickFunnels comes with a suite of tools that can meet the needs of marketing agencies and B2B business owners.

Combining a sales funnel builder, marketing automation, and CRM in one place is essential for B2B sales teams and agency owners to get more leads and convert them into customers.

For instance, you’re able to build pages to generate leads, put them into an email sequence, send follow-ups, and monitor your sales pipeline.  

Compared to ClickFunnels, Systeme.io’s funnel builder offering is below average and the platform lacks CRM functionality. 

If you need an even better, superior software package for agencies that come with complex CRM, calendar, and white labeling features, I’ll recommend GoHighLevel.

Winner: Although both platforms are not entirely suited to agencies, ClickFunnels is the better option if you need an all-in-one platform to get more leads and turn them into clients.

Which of Them Provides White Labeling?

Currently, both platforms do not offer White Labeling features. This means you can’t rebrand the platform, sell it as your own, and make additional income from your clients.

This would have been a great addition to any of them and I hope the founders seriously consider this.

If you’re looking for a marketing solution with a White Label plan, you should look towards GoHighLevel.

The marketing platform for agencies has a White Label Mobile App & Custom Zapier Upgrade option which provides insane value for agencies. The plan lets you rebrand the entire software, resell it to your clients as your SaaS product, and earn additional revenue.

Winner: Both of them do not offer White Labeling. Instead, you should try out the GoHighLevel White Label package if you need this feature.

FAQs

Final Verdict: Which Wins the ClickFunnels vs Systeme.io Battle?

I Choose Systeme.io as it is more affordable and comes packed with plenty of features for my small business.

No doubt, ClickFunnels 2.0 is the better platform when it comes to sales funnels. But its high price point makes it an unlikely option for beginners and small business owners on a tiny budget. 

Systeme.io includes more tools and features you need to run your business. You get essential functionality for sales funnels, pages, email marketing, online courses, blogs, community, webinars, and even affiliate programs.

If you want a combination of these tools in one place for your business for free or a little price, you should check out Systeme.io.