ClickFunnels Vs Kartra (Decide In 3 Minutes Flat)

February 4, 2021

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If you're looking for a review and comparison of ClickFunnels Vs Kartra, then look no further... in this side-by-side comparison and landing page tool showdown, you'll find everything you need to make the best purchasing decision for your business. 

Which is better for building sales funnels? 

Which is better for building courses, membership sites, and an authority-driven brand and website? 

We've broken down everything you need in this post to decide which is better ClickFunnels or Kartra, including features, pricing, integrations, and more.

Keep reading for the goods!

What is the difference between ClickFunnels and Kartra? 

The big difference between these two heavy weight tools is simply platform focus:

ClickFunnels is best for sales funnels, while Kartra is best if you want an all-in-one online business building system that includes email marketing, membership zones, etc. What that means for you depends on your goals for your business. In our review, we break down exactly what is different between these two marketing tools so you can find the right fit for your business. 

Take a look at general popularity for ClickFunnels and Kartra over the last year:

ClickFunnels Vs Kartra

ClickFunnels Vs Kartra - Side By Side Comparison

Below you'll find a side by side comparison of Kartra vs ClickFunnels...

Note that this section is best viewed on desk-top so you can easily compare features, integrations, pricing, and everything these two heavyweight marketing tools have to offer.

CLICKFUNNELS™

Clickfunnels is done-for-you sales funnels to help you get more leads and sales.

How we rated ClickFunnels

Overall Rating

Ease of Use

Value for Money

Pricing

Customer Support

What is ClickFunnels?

ClickFunnels is sales funnel software (SaaS) that let's you quickly and easily build direct response sales funnels online via templates or from scratch via an online editor. More thant a landing page tool, ClickFunnels helps you build entire marketing funnels quickly and at an affordable price point.

Who is ClickFunnels for?

Clickfunnels is perfect for small, medium and large businesses as well as solo-preneurs, freelancers, info-marketers, agencies and bloggers. Clickfunnels makes online selling easier for anyone with pre-built sales funnels and landing pages for any need, templates/page builder, and a huge number of integrations. Clickfunnels has a wide array of use cases for almost anyone to increase sales and build their list. 

Notable feature: pre-built "sales funnels" for webinars and lead magnets and the FunnelFlix training library.

ClickFunnels Pros and Cons

Pros
  • Risk-free 2 week free trial
  • Best for sales funnels
  • Best ROI-value for the price
  • Includes FlunnelFlix training library
  • 6 pre-built sales funnels included
Cons
  • Support can be slow to respond
  • Doesn't track across non CF web pages
  • Not designed for complete websites
  • Bad for SEO
clickfunnels review

ClickFunnels Pricing - How much does it cost?

ClickFunnels pricing starts at $97/month - $297/month

Starter Plan - $97/mo - the Clickfunnels entry plan gives you everything you need to start building pages and funnels. Most choose this option.

ClickFunnels Platinum - $297/mo - With ClickFunnels Platinum you get the whole shebang. Unlimited pages/funnels/page visits, opt-ins, email automation, affiliate management, and every option they offer.

Annual Discount - ClickFunnels let's you buy 6 months - 1 year of ClickFunnels Platinum for $1997 - $5997 (includes bonuses).

ClickFunnels Pricing Information

Free 14 Day Trial Available

$1 Trial For 14 Days

No Credit Card to Start

Freemium Account

Monthly Subscription

Annual Discount

Cancel Anytime

30 Day Money Back Guarantee

ClickFunnels Features

Landing page builder

Visual editor

Landing page templates

Sales funnel templates

Complete page hosting

Mobile responsive pages

A/B Split Testing

Funnel builder

Share funnels

Custom webhooks

Email Auto-responders

Affiliate tracking software

Membership Sites

Behavioral Adaptive Marketing

Included subdomain

Use your own domain

Checkout forms, shopping cart

Full website builder

Video marketing tool

Customer Helpdesk

Calendar scheduling tool

Agency Portal

ClickFunnels Integrations

Editors note: ClickFunnels stated mission is to become the "category king" of sales funnels, meaning better than any other funnel builder, therefore they've dedicated a lot of resources to integrating with other tools.

Email Marketing Integrations

Actionetics

ActiveCampaign

ConvertKit

Aweber

MailChimp

HTML forms

+ many more

Other Integrations

Zapier + Webhooks

Membership software

Checkout software

Analytics

Webinar software

SMS / Texting software

Bot software

Calendar tools

Custom integrations / API

+ many more

ClickFunnels Affiliate Program

Yes. You have to apply to become a ClickFunnels affiliate at whatsmydreamcar.com. Affiliates are payed out by tiers. 

Company Information

Owner / Founder: Russell Brunson

Location: Utah, USA

Customer Support: Chat, Email

Founded: 2013

Website: Visit Website

What we love about ClickFunnels

When it comes to sales funnels, really no other platform does it better than ClickFunnels. From webinar funnels, to lead generation funnels, ClickFunnels stands out as best-in-class. This aligns with their company mission, to become the "category king" of sales funnel software, and it shows. The other thing we're really loving about ClickFunnels in recent months is their addition of "FunnelFlix," a netflix-like library of training courses on everything from mindset to traffic, funnels and more. It's really a powerful way to serve their users and FunnelFlix alone is worth the pricetag.

kartra logo

KARTRA™

Kartra is an advanced all-in-one online business and marketing tool.

How we rated Kartra

Overall Rating

Ease of Use

Value for Money

Pricing

Customer Support

What is Kartra?

Kartra is a complete online marketing platform built for entrepreneurs and online business owners with various tools to build sales funnels, run email campaigns, and automate your entire online business with ease from one central place. The platform is owned by Genesis Digital.

Who is Kartra for?

Kartra is really designed for solo-entrepreneurs, authors, digital product owners, and course creators who want an all-in-one system to minimize tool "clutter." While it's a steep price point for most newcomers to online business, you should theoretically be able to save money by using Kartra if you're using other tools like CRMs, email marketing systems, membership sites, etc. Kartra let's you ditch all that and focus on one platform. 

Notable feature: Kartra membership sites combined with their marketing automation features are worth the money alone.

Kartra Pros and Cons

Pros
  • $1 14-day full trial
  • Full website, funnel, membership site system
  • All-in-one system replaces other expensive tools
  • Native email marketing system
  • Agency portal facilitates client work
Cons
  • No email marketing integrations (only SMTPs)
  • Less integrations than other platforms
  • Steep learning curve compared to the competition
  • Can be overwhelming at first
kartra alternatives

Kartra Pricing - How much does Kartra cost?

Kartra pricing options start at $99/month - $499/month

Starter Plan - $99/mo - the "Kartra Starter Plan" gives you all features except Kartra Agency, but limits traffic, leads, domains, and features.

Silver, Gold, and Platinum Plans - $199/mo - $499/mo. With the upper tier Kartra plans, you get Kartra agency, unlimited pages, products, membership sites, and funnels. Each plan gives you more leads, domains, emails / mo. 

Kartra Annual Discount - When you pay annually with Kartra you immediately save 25% on any Kartra plan.

Kartra Pricing Information

Free 14 Day Trial Available

$1 Trial for 14 Days

No Credit Card to Start

Freemium Account

Monthly Subscription

Annual Discount

Cancel Anytime

30 Day Money Back Guarantee

Kartra Features

Landing page builder

Visual editor

Landing page templates

Sales funnel templates

Complete page hosting

Mobile responsive pages

A/B Split Testing

Funnel builder

Share funnels

Custom webhooks

Email Auto-responders

Affiliate tracking software

Membership Sites

Behavioral Adaptive Marketing

Included subdomain

Use your own domain

Checkout forms, shopping cart

Full website builder

Video marketing tool

Customer Helpdesk

Calendar scheduling tool

Agency portal

Kartra Integrations

Kartra is designed to replace your email marketing platform, so lack of email system integrations makes sense. Instead they integrate with SMTPs and Zapier so using your autoresponder shouldn't be a problem.

Email Marketing Integrations

Actionetics

ActiveCampaign

ConvertKit

Aweber

MailChimp

HTML forms

+ many more

Other Integrations

Zapier + Webhooks

Membership software

Checkout software

Analytics

Webinar software

SMS / Texting software

Bot software

Calendar tools

Custom integrations / API

+ many more

Kartra Affiliate Program

Yes. Once approved, you can promote any of the Kartra products, as well as a marketplace of other products. Affiliate payouts vary per product.

Company Information

Owner / Founder: Andy Jenkins, Mike Filsaime

Location: USA

Customer Support: Email

Founded: 2017

Website: Visit Website

What we love about Kartra

When it comes to "All-In-One" business building platforms, Kartra really stands out as top of its class. You can easily build your entire solo-preneur business on top of this platform, and ditch other expensive tools like membership site builders, email autoresponders, funnel tools, landing page tools, and more. If one of your goals is to reduce marketing tool overwhelm and you want to be able to "see" your entire business from one vantage pont and system, than Kartra might be right for you. We absolutely love how easy it is to keep in front of your leads with Kartra.  

Kartra Alternatives

Need to compare Kartra with more alternatives before you make a decision? We've written comparison articles on all major Kartra competitors.

What Stands Out For Us When Reviewing ClickFunnels Vs Kartra? 

Creating this review was a bit tough for us...

But which is best, Kartra or ClickFunnels?

We're die-hard ClickFunnels fans and you can run your entire business on their products. 

But once we really dove into these platforms it was clear that it's not so simple.

Kartra and ClickFunnels are amazing tools and easy to use, and both get the job done... but looking back we're starting to get a little FOMO for not choosing Kartra. 

Why Choose Kartra Vs ClickFunnels?

Kartra is changing the game for entrepreneurs and business owners who want to ditch other expensive marketing tools like email autoresponders and membership zones and pay once per month for an all-in-one system.

If you want one online marketing solution and are building an authority-driven brand on your website, concentrating on funnel building, courses, info-products, taking payments online, and following up with leads via autoresponders and need a CRM, Kartra is going to simplify your life and save you a boatload of cash.

Kartra offers:

  • Affiliate program management
  • Kartra email marketing / email automation
  • Custom domain and management
  • Kartra video - Built in video hosting
  • Drag and drop landing page builder
  • Split testing
  • Membership site management
  • Third party integrations
  • Built in calendar functionality
  • Sales Funnel builder
  • And so much more... (see comparison section above).

On the other hand, there's some clear drawbacks to Kartra including a reported steep learning curve and no live chat...

WordPress is still king for SEO, and no native integrations with tools like ActiveCampaign makes switching very difficult and is basically a deal breaker for us considering our entire current business is built on online marketing tools. Speaking of ActiveCampaign, compared to Kartra, you'll find it's still best for email marketing.

Of course, you can use Zapier to make it all work, but that comes with its own financial and time-management costs.

If on the other hand you're building your business solely using direct response funnels and could care less about things like calendars, CRMs, membership zones, etc. than we suggest you stick with ClickFunnels as that will get you to your destination faster.

Even though Kartra can replace your funnels, ClickFunnels remains the king of funnel building.

ClickFunnels has also built up a massive library of funnel training and marketing training in FunnelFlix, which by itself is worth the monthly price tag of the software. You're getting access to training from heavyweight marketers like Justin Brooke of AdSkills

Why Choose ClickFunnels Vs Kartra?

ClickFunnels remains the king of funnel building software, but other tools like Kartra and GrooveFunnels are starting to eat their lunch.

ClickFunnels has several great pricing plans similar to Kartra’s and their platinum plan vs the basic plan gives you virtually unlimited access to everything.

ClickFunnels digital marketing software offers:

  • Clickfunnels membership site builder
  • Affiliate management software
  • Funnel sharing with share funnels
  • A/B testing (split testing)
  • Drag and drop page builder and landing pages templates
  • Email marketing campaigns and email automation with Actionetics
  • The undisputed sales funnel king
  • And so much more.

Really, choosing between ClickFunnels Vs Kartra for your marketing campaigns comes down to your needs and business objectives.

Do you want to build amazing sales funnels and need funnel templates?

Then ClickFunnels is going to be your best bet as really no other company can compete with the funnel templates ClickFunnels offers. On the other hand, Kartra gives you funnels and share funnel features, too, and so much more.

Using ClickFunnels can sometimes feel clunky, on the other hand some who use Kartra report that it can also be buggy and hard to use at times.

All that said, both of these tools fall short when it comes to email marketing, for that, we definitely recommend you take a look at ActiveCampaign, a way better solution than ClickFunnels for email marketing.

Final Thoughts - Which Is Better ClickFunnels or Kartra? 

Neither of these tools stands out for us as "better," they’re both awesome marketing automation tools.

We gave both 4.5 out of 5 stars, but for different reasons. 

Deciding between ClickFunnels vs Kartra really comes down to your goals for your company and marketing.

When it comes to building an authority site around your brand and ditching all the tools that are needed for that, compared to ClickFunnels, Kartra really stands out as the best choice as one solution for all your marketing needs with a ton of features like video hosting, landing pages, and more (with pricing plans similar to ClickFunnels). 

If you're selling courses, downloads, books, or other info-products (or really any products), and need email follow ups, CRM, and checkout systems to get the job done, we suggest you use Kartra.

When it comes to direct response sales funnels, ClickFunnels is the clear winner and their platinum plan gives you virtually unlimited access to the platform. 

On the other hand, if you're looking for something designed to power your marketing agency, you might want to check out a product like HighLevel.

If all you care about is putting up bad-ass funnels that snap together with ease to sell your products and you're already happy with your autoresponder, checkout software, CRM, etc...

Then stick with ClickFunnels, switching is probably going to be a pain in the ass. 

About the author 

Sam Rexford